Market Overview
1. Web3 Projects Are Struggling to Build Real Communities
Most early-stage Web3 projects spend $10K–$100K+ on marketing.
But they mostly attract bots, airdrop hunters, or passive users.
Lack of smart tools to grow loyal, active, and mission-aligned communities.
NEFTIT Insight: We help these projects gain real users by giving NFT rewards in exchange for completing social/media tasks, users get value, projects get visibility.
2. Web3 Users Can't Discover Valuable Projects Easily
Most users scroll through random posts, missing real, promising projects.
Existing discovery platforms are centralized, not gamified, and often outdated.
NEFTIT Insight: We offer users a gamified discovery experience; complete tasks, earn NFTs, and discover gems before others.
3. NFT Hype Is Decreasing Utility Is the Future
Trading volume of NFTs has dropped over 70% from the peak (source: CryptoSlam).
Users now want utility-driven NFTs, not just profile pics or hype.
NEFTIT Insight: Our NFTs have layered utility:
Sell in secondary markets
Stake for NEFT points
Burn to upgrade into rare NFTs
Use to gain exclusive access (OGs, campaigns, early alpha)
4. Lack of Multichain NFT Platforms With Community Integration
Most NFT tools/platforms focus on a single chain.
They don’t offer campaigns, user rewards, or gamification.
NEFTIT Insight: We support multichain NFT campaigns – projects can choose chains (Polygon, Solana, Base, sui, etc.) and users get rewards accordingly.
5. A Massive Gap in SocialFi + DeFi + NFT Fusion
Web3 has grown in silos NFT, DeFi, and SocialFi all evolve separately.
There’s no central experience combining all three with utility.
NEFTIT Insight: We are fusing all three:
SocialFi → Task-based engagement
NFT → Reward & utility mechanism
DeFi → Staking & upgrade model with NEFT points
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